The more free website traffic you get, the more money your business can make. As a small business owner, your ultimate goal is not just to convert visitors into paying customers. However, if you have no traffic on your site, you have no one to turn to but yourself. Without website traffic, you can’t survive without it.
Even if you have been running an online business for any length of time, you have probably experienced this golden rule of business: No man is an island. No matter how far away your customers are, or how broad their market is, you always have some way to reach them. One of the ways that you can achieve this goal when you are trying to get free website traffic is by doing what is known as retargeting.
Retargeting is using your analytics platform to find those visitors who came in from your links and then converting them into paying customers. There are many great analytics services out there that will show you the numbers that you need to track your campaigns and see where the traffic came from. Some of these analytics packages come with their own code, so you do not have to worry about writing any code. However, if you do not have access to your own analytics software, there are hundreds of great third-party tools that will do it automatically for you. Just search “free website traffic” on Google and you will find some great third-party tools that will help you monitor your traffic and even retarget your campaigns when necessary.
Of course, if you are looking to get free website traffic, then you want to be sure to use the best tools for tracking your campaign. Some of the most popular and well-respected free tools available today are Google Analytics and Google Webmaster Tools. These two free tools allow you to get detailed information on just how your link is performing, what search engines are looking for it, and how much traffic you are getting. You can also get a breakdown of where your traffic is coming from and which keywords are bringing you the traffic.
If you are paying for a service like AdWords, you will want to find an analytics package that offers the ability to view your click-through rate on a regular basis. When Google launched Google Analytics, they included the capability to get daily reports and to export them to Excel. Now, if you want to export your daily reports to a CSV, you can simply export the entire day or you can select which specific days you want to look at. This makes it easy to analyze your traffic and to make quick changes as necessary.
Another way to track success and to get free website traffic is through email marketing. First, set up your email marketing campaign. Then, track your statistics using the Google Analytics account dashboard. The dashboard will list down each visitor that came in and how they performed on the search engine. You will be able to identify what keywords were used to perform well and which were not, as well as identify how many times those keywords appear on each page or site.
Another good metric is to track your emails. By default, if your website provider does not have a dedicated email marketing campaign, then you will have to take care of this task yourself. Once you have set up your account, you can start tracking your emails. Each visitor should be emailed once, regardless of whether they purchase or not. By sending out more emails with a targeted message and with the right subject lines, you will be able to increase your website’s exposure and thus increase your likelihood of receiving free traffic from these customers.
With the number of websites on the Internet that are built around specific niches, the task of attracting free website traffic is made even harder. Fortunately, there are other options for boosting website traffic through SEO, social media, and other free methods. It is important that you get in touch with an SEO consultant who has proven experience in all the different strategies that he/she can use for your business. Also, ensure that the SEO company that you are going to hire specializes in Internet marketing because it would be a waste of time to use the wrong techniques on the Internet.